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	<title>Matthew Ebel &#187; fans</title>
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	<link>http://matthewebel.com</link>
	<description>Piano Geek Rock</description>
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		<title>Advice on Reaching Out To Your Fans</title>
		<link>http://matthewebel.com/2011/02/22/advice-on-reaching-out-to-your-fans/</link>
		<comments>http://matthewebel.com/2011/02/22/advice-on-reaching-out-to-your-fans/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 18:44:45 +0000</pubDate>
		<dc:creator>Matthew Ebel</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[Dan Russo]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[outreach]]></category>
		<category><![CDATA[promotion]]></category>

		<guid isPermaLink="false">http://matthewebel.com/?p=4023</guid>
		<description><![CDATA[I got a request for advice from fellow musician Dan Russo and asked if I could post the exchange here. Hopefully this will help some of my other musician friends who follow my blog&#8230; &#8230;I have always been super-impressed with &#8230; <a href="http://matthewebel.com/2011/02/22/advice-on-reaching-out-to-your-fans/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I got a request for advice from fellow musician <a href="http://danrusso.com" target="_blank">Dan Russo</a> and asked if I could post the exchange here.  Hopefully this will help some of my other musician friends who follow my blog&#8230;</p>
<blockquote><p>&#8230;I have always been super-impressed with your musical skills but I&#8217;m more impressed with your focus and determination and, I dare say, manipulation of the interwebs to your whim. I was wondering if you had any suggestions, insights, or advice. Does playing more matter? Does reaching out more matter? Which of your many outreaches works the best?</p></blockquote>
<p>Honestly, nothing has mattered more to me than <strong>cultivating a relationship with my fans</strong>.  I can do what I do primarily because my fans go above and beyond the call of duty.</p>
<p>This means a few practical things:</p>
<ul>
<li>Put yourself on sites that your fans will frequent- Facebook, Ping, Rock Climbing Numismatists Monthly Forums, whatever.  Be present where your fans and potential fans are.</li>
<li>Make sure comments from all these sites are emailed to you.  You don&#8217;t need to visit every site you&#8217;re on to maintain a relationship.  If your Livejournal-based fans communicate with you via LJ comment rather than emailing you directly, you&#8217;ll still get the comment in your email box if you tell LJ to send them to you.</li>
<li>Aggregate wherever possible.  I use a WP-to-LJ plugin and a WP-to-Twitter plugin for my blog, <a href="http://artistdata.com" target="_blank">artistdata.com</a> to cross-post my blog and calendar to Myspace and other sites, and a Notes app on Facebook to pull blog posts to my fan page.  This way, I make a single blog post on my own website and it shows up almost everywhere (and all over Google, too).  There are only a few sites where my fans are concentrated that I can&#8217;t cross-post, so I have to copy-paste my updates there whenever I can.</li>
</ul>
<p>As for advice about playing more&#8230;  yeah, I don&#8217;t know about that.  I finally got an agent last week and I&#8217;m going to see how much an increased tour calendar helps.  Hopefully that answers your question a bit!</p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Every Bird&#8217;s Dream</title>
		<link>http://matthewebel.com/2009/06/22/every-birds-dream/</link>
		<comments>http://matthewebel.com/2009/06/22/every-birds-dream/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 15:23:00 +0000</pubDate>
		<dc:creator>Matthew Ebel</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Fan Art]]></category>
		<category><![CDATA[artwork]]></category>
		<category><![CDATA[birds]]></category>
		<category><![CDATA[droids]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[Matthew Ebel]]></category>
		<category><![CDATA[osprey]]></category>
		<category><![CDATA[piano rock]]></category>
		<category><![CDATA[robots]]></category>
		<category><![CDATA[Stampy]]></category>

		<guid isPermaLink="false">http://matthewebel.com/?p=1487</guid>
		<description><![CDATA[With all due respect to Scott Bourne, birds do indeed dream. No, not of fish&#8230; at least, not all the time. Some of them dream of music, lights, smoke, and Robot Bass Players. Wait, what? A fan of my weekly &#8230; <a href="http://matthewebel.com/2009/06/22/every-birds-dream/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>With all due respect to <a HREF="http://photofocus.com/2009/06/22/inspiration-drives-the-quest-for-something-different/" TARGET="_blank">Scott Bourne</a>, birds do indeed dream.  No, not of fish&#8230;  at least, not <em>all</em> the time.  Some of them dream of music, lights, smoke, and Robot Bass Players.</p>
<p>Wait, what?</p>
<div id="attachment_1488" class="wp-caption alignleft" style="width: 310px"><a href="http://matthewebel.com/wp-content/uploads/2009/06/hali-hires.jpg"><img src="http://matthewebel.com/wp-content/uploads/2009/06/hali-hires-300x202.jpg" alt="Every Birdy Needs A Robot &lt;cite&gt;by Stampy&lt;/cite&gt;" title="Every Birdy Needs A Robot" width="300" height="202" class="size-medium wp-image-1488" /></a><p class="wp-caption-text">Every Birdy Needs A Robot <cite>by Stampy</cite></p></div>
<p>A fan of my <a HREF="http://matthewebel.com/ustream" TARGET="_blank">weekly UStream shows</a> sent me this fabulous piece of original art a couple days ago and, with permission, I&#8217;m posting it here.  This is one of the single most impressive chunks of awesome anyone&#8217;s ever thrown at me.  Not only did Stampy catch <a HREF="http://matthewebel.com/2009/06/08/living-like-a-bird/" TARGET="_blank">my fascination with osprey</a>, my laptop <em>with red case and sticker</em>, my M-Audio keyboard, and even the ugly-ass Exit sign that lived behind me at my New Hampshire gigs, but check out the robot playing bass behind me.</p>
<p>Yup, that&#8217;s <a HREF="http://highorbitpodcast.com/the-droids/" TARGET="_blank">Prodo-1</a>, my faithful co-host from High Orbit and snarky sidekick from <a HREF="http://matthewebel.com/music/gpe" TARGET="_blank">Goodbye Planet Earth</a>.</p>
<p>It&#8217;s stuff like this that reminds me why I do what I do.  Thank you, Stampy, and all the others that have been sending in <a HREF="http://www.flickr.com/groups/matthewebelfans" TARGET="_blank">photos</a> and art!  Birds dream of having fans like you.</p>
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		<slash:comments>17</slash:comments>
		</item>
		<item>
		<title>Where Do You Find New Music?</title>
		<link>http://matthewebel.com/2008/09/10/where-do-you-find-new-music/</link>
		<comments>http://matthewebel.com/2008/09/10/where-do-you-find-new-music/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 13:20:44 +0000</pubDate>
		<dc:creator>Matthew Ebel</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[Matthew Ebel]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[new music]]></category>
		<category><![CDATA[piano rock]]></category>
		<category><![CDATA[radio]]></category>

		<guid isPermaLink="false">http://matthewebel.com/?p=695</guid>
		<description><![CDATA[[flickr align="right"]photo:2818963080(small)[/flickr]Considering the incredible resources now available to anyone with electricity, it&#8217;s growing harder and harder to predict where new fans are coming in from. Ten years ago it was all Radio with a splash of TV and Movies like &#8230; <a href="http://matthewebel.com/2008/09/10/where-do-you-find-new-music/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>[flickr align="right"]photo:2818963080(small)[/flickr]Considering the incredible resources now available to anyone with electricity, it&#8217;s growing harder and harder to predict where new fans are coming in from.  Ten years ago it was all Radio with a splash of TV and Movies like some kind of entertainment martini.  Now it&#8217;s an open bar.</p>
<p>I&#8217;ve noticed that people are more passive about the way they find music- they don&#8217;t browse through record stores, they hear about a band from&#8230;  somewhere else.  If you&#8217;ve become interested in a new band, artist, album, or song in the past year, let me know what tipped you off!</p>
Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.
]]></content:encoded>
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		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>How Not To Treat Your Fans</title>
		<link>http://matthewebel.com/2008/08/20/how-not-to-treat-your-fans/</link>
		<comments>http://matthewebel.com/2008/08/20/how-not-to-treat-your-fans/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 15:12:24 +0000</pubDate>
		<dc:creator>Matthew Ebel</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Dick Cheddar]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[Las Vegas]]></category>
		<category><![CDATA[Matthew Ebel]]></category>
		<category><![CDATA[morons]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[New Media Expo]]></category>
		<category><![CDATA[NV]]></category>
		<category><![CDATA[piano rock]]></category>
		<category><![CDATA[Richard Cheese]]></category>

		<guid isPermaLink="false">http://matthewebel.com/?p=684</guid>
		<description><![CDATA[For the record: I wasn&#8217;t there, I&#8217;m running on the video footage. Have you ever heard of Richard Cheese? He&#8217;s the guy who takes hard rock tunes like &#8220;Smells Like Teen Spirit&#8221; and &#8220;Down With The Sickness&#8221; and turns them &#8230; <a href="http://matthewebel.com/2008/08/20/how-not-to-treat-your-fans/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><ins datetime="2008-08-20T22:48:26+00:00">For the record:</ins> <em>I wasn&#8217;t there, I&#8217;m running on the video footage.</em></p>
<p>Have you ever heard of <strong>Richard Cheese</strong>?  He&#8217;s the guy who takes hard rock tunes like &#8220;Smells Like Teen Spirit&#8221; and &#8220;Down With The Sickness&#8221; and turns them into cheesy lounge numbers.  It&#8217;s his shtick, and he&#8217;s made a career out of it.  Sort of like Weird Al with no creativity.</p>
<p>It&#8217;s like he adds a touch of class to dirty, grungy rock music.</p>
<p>Apparently Cheese proved how completely devoid of class he is at the recent <em>New Media Expo</em> in Vegas.  To quote some attendees:</p>
<blockquote><p>When Richard Cheese started his performance he started complaining about the Audio levels, and from what I heard later he had demanded from the organizer that all other prior performers audio levels be at a lower level then his.<br />
<cite>Todd Cochrane, <a HREF="http://www.geeknewscentral.com/archives/008190.html" TARGET="_blank">Geek News Central</a></cite><br />
<del datetime="2008-08-21T00:34:20+00:00">[Video from the event can be found at this link, assuming Cheese hasn't sued him yet.]</del><br />
[Too late...  you'll have to find video on your own, it seems.]</p></blockquote>
<p><span id="more-684"></span><br />
Okay, I can understand wanting the best sound possible at a show.  But I played that gig last year and, considering the crowd was apparently smaller this year in a room twice as large, I would&#8217;ve focused more on making a connection with the crowd than the levels.</p>
<p>And on that note, connect with the crowd he did:</p>
<blockquote><p>Cheese began the assault on some of his biggest fans during the opening song..Cheese ripped a device from the hands of one of the concert’s main sponsors&#8230;before shutting the camera off and throwing it back. Several minutes later, Cheese spit water on another fan and his camera. The song closed with a lecture about how he hates people who like to capture fleeting moments with any sort of video device.</p>
<p>After the show concluded, Cheese assaulted one last guest who was talking into his own camcorder.<br />
<cite>Matt Gunn, <a HREF="http://averagesamaritan.wordpress.com/2008/08/20/post-27-controlling-your-identity-in-the-social-media-world-or-richard-cheese-is-an-asshole/" TARGET="_blank">Average Samaritan</a></cite></p></blockquote>
<p>To me this is about as futile as walking into South Station in a tiger-striped speedo and yelling, &#8220;stop staring at me!&#8221;</p>
<p>So what&#8217;re the lessons here?  Your fans have cameras (fans like <a HREF="http://qik.com/Langley" TARGET="_blank">Langley</a>).  Your fans are what matter.  Sure, you want to sell a DVD later on, so do I.  Your DVD will be a hell of a lot better quality than anything caught on a Palm Centro, and all those YouTube videos are going to be what sells that DVD in the long run.</p>
<p>And the number one lesson to take away from this?  If your show is awesome, people might blog about it.  <strong>If you&#8217;re a total prick, everyone WILL blog about it.</strong></p>
<p><small><ins datetime="2008-08-21T00:30:35+00:00">Notice:</ins> <em>I usually like to leave my comments unmoderated, but blatant flame-baiting and &#8220;bring it on&#8221; escalation BS will be deleted immediately.</em></small></p>
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